Business Development Moment

  Who’s the Author? Verne Harnish is a renowned business growth expert and author who is best known for his work on the Rockefeller Habits and the Scaling Up methodology. In his books and talks, Harnish often emphasizes the importance of strategic planning, execution, and people management in driving business growth and success. What's this book about? 1-"The Greatest Business Decisions of All Time" by Verne Harnish is a book that examines some of the most impactful and strategic decisions made by successful companies. 2-The book features case studies of successful companies and their strategies, such as Apple bringing back Steve Jobs, Zappos offering free shipping, Samsung allowing employees to goof off, Johnson & Johnson prioritizing shareholders last, 3M encouraging daydreaming, Intel getting consumers to love chips, GE's management practices, Bill Gates taking a week off, Toyota pursuing zero defects, Nordstrom's extreme customer service, Tata handling a c...

  Who's the author? Edward de Bono, a world-renowned writer, Psychologist, Physician and philosopher, is the leading authority in the field of creative thinking and the direct teaching of thinking as a skill. He is credited with inventing the concept of lateral thinking, which has become widely used across various disciplines and industries. Dr. de Bono's understanding of the brain as a self-organizing system has been instrumental in shaping his work and methodology. His influence spans generations, continents, and belief systems, with his work being equally impactful in boardrooms of leading businesses like Apple and British Airways as well as classrooms in rural Africa. Dr. de Bono has authored more than sixty books in forty languages, with his methods being taught worldwide. He has chaired a special summit of Nobel Prize laureates, held faculty appointments at prestigious universities like Oxford, London, Cambridge, and Harvard, and has been recognized as one of the  25...