What's Digital Transformation?
Recommended Reading : The Digital Transformation Playbook by David L.Rogers What’s digital Transformation? Why should business developers think differently? According to Professor Gerald C. Kane in his article on MIT Sloan Management review ‘’ Digital transformation is not about technology, it’s about how technology changes the conditions under which business is done. In ways that change the expectations of customers, partners, & employees’’ Digital transformation is a continuous process that drives business developers to think differently about traditional ways of doing business. In my own practices, proactive business developers are asking, what’s the difference between a traditional company and a digital company? We are going to talk about these differences: Traditional Business Digital Business ...