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Showing posts with the label business management

What is Data Mesh?

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  The book raised an interesting question: Is robotics considered a branch of AI?  I'd love to hear your thoughts beyond what the book suggests. What’s your perspective? How do you believe AI and robotics can benefit business developers? Who is the Author? Ulrika Jägare is an  M.Sc. director at Ericsson AB, boasting 22 years of telecommunications experience in various leadership roles, including research & development, product management, services, and sales. For the past 12 years, she has focused on AI and data science, working to bridge the gap between technology and business for practical applications. Ulrika established Ericsson's first AI strategy and played a key role in implementing a data-driven approach through global initiatives. She initiated Ericsson's first AI-based commercial offerings and currently leads a global AI and automation initiative in the Internet of Things (IoT) sector. Passionate about helping other companies leverage data science a...

Why is social media important?

  Recomeded Reading: The Best Social Media Platform For Small Business Marketing" by Jill W. Fox What is this book about? The Best Social Media Platform For Small Business Marketing" by Jill W. Fox  is a guidebook that provides insights and tips on how to effectively use social media to promote and grow a small business. It covers various platforms such as Facebook, Instagram, Twitter, and LinkedIn, and offers practical advice on how to create engaging content, build a following, and measure success effectively, and using hashtags to increase visibility.   Who is the author? Jill, a co-owner of Fox Social Media and experienced marketing consultant, has helped small businesses across various industries achieve success since 2010.  She specializes in setting up, managing, and executing social media and advertising strategies for clients in diverse fields like medicine, law, real estate, and even talent management.  Jill is passionate about sharing her...

What is the Red Ocean Strategy?

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Recomended Reading: The VISUAL MBA BY JASON BRRON Who is the author? Jason Barron, an MBA, is a creative leader in digital product strategy and user experience. He founded LowestMed, acquired by RetailMeNot in 2018, and works for a nonprofit organization. Barron has a unique ability to simplify complexity and infuse creativity in business strategy. His Kickstarter for the original rendition of this book raised over 1,000% of his goal in 28 days from over 30 countries around the world Why did the author write this book? This book is designed to help individuals understand and recall the most important ideas from studying for a Master's of Business Administration degree. The author, Jason Barron, is an MBA creative leader and founder of LowestMed, a startup acquired by RetailMeNot in 2018. He has a unique ability to simplify complexity and infuse creativity in business strategy. The book is based on traditional business school classes and is packed with concepts accompanied b...

What's Modern Selling?

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  Join our LinkedIn Group ''Business Development Moment'' and contribute to it here:    https://www.linkedin.com/groups/9346039/ Recommended Reading: The Quintessence of sales by Stefan Hase and Corinna Busch A brief synopsis of the book : -The Quintessence of sales is a book written by Stefan Hase and Corinna Busch. It covers essential sales know-how, references, the dawn of the sales age, the basics in sales, differentiation between B2B and B2C selling, and factors of modern selling. The most important details in this text are the four forms of structuring a sales organization, managing interfaces, managing ethics, developing a sales-driven organization, and establishing a successful sales team. The sales process includes customer acquisition, initial meeting, needs analysis, argumentation, price talk, closing, and after-sales. -The sales environment includes four forms of structuring a sales organization, managing interfaces, managing ethics, creating an ethical...